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Why 1% Polished Rice Sake Is So Expensive | So Expensive Food | Insider Business

Last updated 2023-05-28 00:00:02

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Sake has been brewed in Japan for thousands of years. The most expensive kind, made with polished grains of rice, is called junmai daiginjo. One bottle can easily cost over $100. And the more the rice is polished, the more expensive the sake. Niizawa Brewery, in Japan's Miyagi Prefecture, brews sake with rice polished to less than 1% of its original size. The most expensive bottles of this sake cost almost $10,000. We followed a master sake brewer to find out how sake is made and why some bottles can be so expensive. Chapters Intro 0:00 One of Japan’s youngest brewmasters 0:40 Starting work at 5 a.m. 1:22 Rice polishing 2:37 Washing rice 3:45 Steaming rice 5:00 Promoting Nanami to brewmaster 5:48 Sake rice 6:47 Koji mold 8:23 Fermentation 10:06 Tasting sake 12:21 Niizawa brewery history 15:23 MORE SO EXPENSIVE FOOD VIDEOS: So Expensive Food Season 2 Marathon | So Expensive Food | Insider Business https://youtu.be/AkOkPs555kQ Why Royal Jelly is So Expensive | So Expensive Food | Insider Business https://youtu.be/L4cth57-66k Why Bilona Ghee (A2 Desi Ghee) Is So Expensive | So Expensive Food | Insider Business https://youtu.be/59w2G_L1OMo ------------------------------------------------------ #Sake #SoExpensiveFood #InsiderBusiness Business Insider tells you all you need to know about business, finance, tech, retail, and more. Visit our homepage for the top stories of the day: https://www.businessinsider.com Insider Business on Facebook: https://www.facebook.com/businessinsider Insider Business on Instagram: https://www.instagram.com/insiderbusiness Insider Business on Twitter: https://www.twitter.com/businessinsider Insider Business on Snapchat: https://www.snapchat.com/discover/Business_Insider/5319643143 Insider Business on TikTok: https://www.tiktok.com/@businessinsider Why 1% Polished Rice Sake Is So Expensive | So Expensive Food | Insider Business